Social media sites are popping up daily and the most popular ones are the ever famous Facebook, Twitter, Instagram, and YouTube. For any candidate or nonprofit political software campaigner to make a digital imprint, social media is imperative.

So let’s go into a little bit more detail on some of these social media sites.

Facebook, Twitter, Instagram, and YouTube are most campaigns go-to platforms. Facebook for the push, Twitter for the thoughts, Instagram for the fun and YouTube for useful explainer videos.

Taking some time and investing in growing your social media presence will aid your campaign. Segmenting your political funding to allow for a political digital marketing team is a great starting point. Engagement and building a relationship with your followers before you launch your bid is a solid way to start.